analytics
AvailableAnalytics
Google Analytics
Connect Google Analytics to Skode CRM to track which marketing channels drive the most valuable leads. Attribute closed revenue back to traffic sources, campaigns, and landing pages. Make data-driven decisions about your marketing spend.
checklistFeatures
check_circleLead source attribution from GA4 traffic data
check_circleRevenue attribution by channel, campaign, and landing page
check_circleUTM parameter capture and storage on lead records
check_circleConversion funnel analysis from visitor to customer
check_circleMarketing ROI reporting inside the CRM
integration_instructionsSetup Guide
1
Navigate to Settings > Integrations > Google Analytics in Skode CRM
2
Click "Connect Google Analytics" and sign in with your Google account
3
Select your GA4 property and data stream
4
Configure UTM parameter capture on web forms
5
Set up revenue attribution goals
6
Start tracking marketing performance in your CRM
Part of Skode CRM
Google Analytics integrates with Skode CRM for marketing-to-sales attribution.